Work Samples
I’ve worked with some of the top brands in the country across a variety of industries, some of whom can be seen below. While the details of most of my work are under NDA, please request a meeting and I’d be happy to share a more in-depth look as well as a wider variety of case studies.
The ask: Create an improved patient registration process for cancer patients in the current hospital space, as well as the future hospital space.
Team size: 4 researchers / designers
My role: Design director
Duration: 4 months
Phases included: Discovery research in multiple languages, co-creation workshops, service & digital concepting, user testing, space and digital design options for pilot
Winner, Best UX Experience
Customer Experience Design Awards 2024
“[This work] clearly drives operational improvements, which provides a better customer experience that in turn drives business performance.”
The ask: Improve the performance evaluation process across an international collection of stores and creating a digital data-heavy tool to support growth and performance analysis
Team size: 5 researchers / designers
My role: Design director (project lead)
Duration: 6 months
Phases included: Global discovery research, service & digital concepting, digital product design
The ask: Figure out how to improve the surgical scheduling process to optimize OR utility and improve surgeon and staff experience, then designing the prioritized concept. This project also served as the design org definition & set-up for the hospital system.
Team size: 2-3 researchers / designers
My role: Design lead (project lead)
Duration: 5 months
Phases included: National discovery research, service & digital concepting, digital product design
“This research is better than anything I’ve seen in 15 years…and is bar-raising across [company].”
The ask: Provide a test-and-learn approach for a very secretive cashless AI-driven physical space representing a partnership between a FAANG company and a globally-recognized coffee brand. Provide service and physical store design improvement recommendations satisfying both companies with opposing customer value props and philosophies.
Team size: 2 researchers / designers
My role: Design director (project lead)
Duration: 6 weeks
Phases included: Onsite qual/quant evaluative research, service design
The ask: Create a proprietary research app that allows teams to scale onsite research coverage and include non-researchers in the data collection activities.
Team size: (rolling) 2-5 researchers / product designers
My role: Design director & Product Owner
Duration: (rolling) 6 months
Phases included: In-person generative & evaluative research, app design, market research, go-to-market strategy & planning
Product site can be viewed here.